The workshop discusses UNITED business cases with potential users and stakeholders in Germany, to generate ideas and maximise socio-economic benefits of multi-use solutions. The following questions will be addressed:

How to market and exploit multi-use products and create added benefits for sectors involved and local communities?
What are transferable benefit sharing models that can be applied in the context of multi-use (i.e. cooperative ownership)?
How to create the market pull/push for different multi- use solutions present in UNITED pilots?
How to derive benefits for involved sectors and encourage multi-use?

Moreover, the workshop will encourage the exchange of lessons learned with special engagement of marketing and business experts, while project findings related to business opportunities and exploitation of multi- use products and services is communicated (e.g., multi-use certification, shared ownership structures). The objective of this workshop is to ensure legacy of the project by informing professionals about how to compile andadapt business models for ocean multi-use consideringits socio- economic components. This will also help communities, local and regional planners, and decision makers to understand how their area could benefit from multi-use.

This event is on invitation only.